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PIPIT Press Kit

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Official media kit

PIPIT logo

PIPIT press kit

PIPIT is a family-friendly mobile arcade game built around quick challenge runs, expressive bird characters, and replayable boss moments.

Quick facts

Game

PIPIT

Publisher

Roleworthy Labs LLC

Creator

Hunter Samuels

Platforms

iOS and Android

Genre

Mobile arcade game

Price

Free at launch

Advertising

No ads

Purchases

Cosmetic-only if added later

Launch content

2 worlds with 10 levels each, plus boss stages

Bosses

Includes Pigeon King

Short description

PIPIT is a mobile arcade game about fast runs, readable patterns, and character-driven challenge moments. Players dodge, retry, and progress through two worlds with 10 levels each, plus boss stages.

The current app is designed to work without accounts, without advertising, and without automatic gameplay data upload.

Founder note

Built from an AI test bed into a bird-positive arcade game.

Hunter Samuels, founder of Roleworthy Labs LLC and creator of PIPIT

PIPIT began as a live test bed for an AI coding agent Hunter was building. The first version was simple, but the design opened up once the bird idea clicked: different birds move in different ways, and those movement patterns could become the heart of a mobile arcade challenge.

PIPIT is Hunter's first game. The project grew into a bird-positive arcade game inspired by real bird movement, bird facts, and environments connected to the birds themselves. It is intentionally not built around extractive monetization: free to play at launch, no ads, no pay-to-win mechanics, and any future purchases limited to cosmetics.

Screenshots

Selected iOS visuals

PIPIT iOS gameplay screenshot

Gameplay

PIPIT boss stage screenshot

Boss stage

PIPIT world map screenshot

World map

Character art

PIPIT player character art
Pigeon King boss art

Boilerplate

Roleworthy Labs LLC is the operating company behind focused software ventures including Roleworthy.ai and PIPIT. The company builds practical software products with careful execution and a deliberately small portfolio.

Media contact

For screenshots, store links, review questions, or publisher information, contact Roleworthy Labs LLC.

support@roleworthylabs.com